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From the Blog

May
07

The “Do’s” and “Don’ts” of User Interface Design

Posted by brianrants on May 7th, 2012 at 8:10 pm

A website is a business tool, a means to achieving ends including lead generation, new product launches, and providing support to end users. Therefore the primary goal is not a “pretty” site, but a “useful” site. Design elements like colors, textures, and fonts should support the business goals, not detract from them.

Read the full article I wrote over at Blue Riot Labs called “Consistency + Simplicity = “Winning” in Website Design.